In today’s retail environment, digital marketing and channel expansion are often seen as the driving forces behind successful eCommerce. But the shopping experience doesn’t end when your customers click the “buy” bottom. To deliver on your brand promise, you need to have backend resources in place to fulfill orders quickly, accurately and cost-efficiently, in a way that nurtures customers’ ongoing relationship with your brand.
With consumers emphasizing fulfillment as a point of differentiation, the selection of a fulfillment partner is one of the most important decisions your brand will face. This white paper lists a series of quantitative and qualitative questions designed to guide the process of choosing a fulfillment partner.